Thursday 15 September 2011

Band advertisment research

The type of magazine that I'd like our bands advertisment to be in, would appear in magazines such as Mojo or Q, they feature bands and have a style similar to ours. In order for bands to sell themselves and their albums they need to be advertised in the right places, where their supposed target audience are likely to look. So featuring in a magazine which is typical to the bands genre gives them a good chance of selling themselves to the right sort of people.





With every single edition of this magazine they include a cd of the featured artist, including a few of their tracks, straight away thats a selling point for the band because it makes the audience want to hear more if they like it enough. The magazine hope people with an interest in the 'rock n roll' genre will buy it. The artists name doesn't really stand out very much because it doesn't have to, Noel Gallagher has an extremely recognizable face for those interested in music and the magazine genre. So its common knowledge that the audience know who he is, making people want to read further. The magazine have been very clever whilst coming up with a photo for the cover, the message that his face gives me is 'you better buy this magazine as I didn't get interviewed for nothing', his face is the thing that makes you pick up the magazine. The artists/bands that MOJO uses gives the magazine the reputation that they take their music serouisly, and so they have to be careful when picking their artists as they want people with an amazing reputation.




This is the inside interview feature of the magazine. It shows a different side to Noel, he seems more loosend up, more laid back, it seems as though he wants to do the interview he's more willing to do it, compared to the front cover. Instead of advertising his own music, he's talking about his favorite bands, advertising other peoples music.

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